Can Journalism Schools Be Relevant
in a World on the Brink?
by Robert Jensen
http://dissidentvoice.org/, September
14th, 2009
Journalism schools have much in common
with the mainstream news media they traditionally serve. As the
business model for conventional corporate journalism collapses
and digital technologies reshape the media landscape, journalism
schools struggle with parallel problems around curricula and personnel.
As I begin my third decade of teaching
journalism, I hear more and more students doubting the relevance
of journalism schools - for good reasons. The best of our students
are worried not just about whether they can find a job after graduation
but also whether those jobs will allow them to contribute to shaping
a decent future for a world on the brink.
Can journalism and journalism education
be relevant as it becomes increasing clear that the political,
economic, and social systems that structure our world are failing
us on all counts? Do these institutions have the capacity to see
past the problems of falling ad revenues and outdated curricula,
and struggle to understand the crises of our age? Can journalists
and journalism educators find the courage to grapple with these
challenges?
The question isn't whether journalism
and education are important in a democratic society but whether
the institutions in which those two endeavors traditionally have
been carried out can adapt - not only to the specific changes
in that industry, but to that world in crisis.
My answer is a tentative "yes, but"
- only if both enterprises jettison the illusions of neutrality
that have hampered their ability to monitor the centers of power
for citizens and model real critical thinking for students.
Journalism's business problems provide
an opportunity for journalism education to remake itself, which
should start with a declaration of independence from the mainstream
media and a renunciation of the corporate media's allegiances
to the existing power structure. Our only hope is in getting radical,
going to the root of the problems.
Toward that end, I proposed a new mission
statement to my faculty colleagues in the School of Journalism
at the University of Texas at Austin. I argued that by stating
bluntly the nature of the crises we face in today's world and
breaking with our longstanding subordination to the industry,
we could offer an exciting alternative to students who don't want
to repeat the failures of our generation.
It quickly became clear that while some
colleagues agreed with some aspects of the statement below, only
a handful would endorse it as a mission statement. Some disagreed
with my assessment of the crises we face, while others thought
it politically ill-advised to criticize the industry and corporate
power so directly. But nothing in that discussion dissuaded me
from my conclusion that if journalism education is to be relevant
in the coming decades, we must change course dramatically.
So, I offer this mission statement to
a broader audience as one starting point for debate about the
future of journalism schools, which must be connected to a discussion
about the fundamental distribution of wealth and power in the
larger world. Journalism alone can't turn around a dying culture,
of course, but it can be part of the process by which a more just
and sustainable alternative emerges.
Journalism for Justice/Storytelling for
Sustainability: News Media Education for a New Future
Schools of journalism must recognize that
our work goes forward in a society facing multiple crises - political
and cultural, economic and ecological. These crises are not the
product of temporary downturns but evidence of a permanent decline
if the existing systems and structures of power continue on their
present trajectory.
These failing systems produce too little
equality within the human family and too much devastation in the
larger ecosystem. We face a world that is profoundly unjust in
the distribution of wealth and power, and fundamentally unsustainable
in our use of the ecological resources of the planet. The task
of journalism is to deepen our understanding of these challenges
and communicate that understanding to the public to foster the
meaningful dialogue necessary for real democracy.
The best traditions of journalism are
based in resistance to the illegitimate structures of authority
at the heart of our problems. From Thomas Paine to Upton Sinclair,
Ida B. Wells and Ida Tarbell, the most revered journalists have
had the courage to take a stand for ordinary people and against
arrogant concentrations of power. But today, commercial journalism
is constrained by diversionary and deceptive claims to neutrality,
leaving journalists trapped in a corporate-defined and -directed
subservience to the status quo. Increasingly we live with a journalism
that rarely speaks truth to power and routinely echoes the platitudes
of the powerful. Even when journalists raise critical questions,
too often it is within the parameters set by the wealthy and their
political allies.
In a world in which an increasingly predatory
global corporate economy leaves half the population living on
less than $2.50 a day, can we ignore the call for justice? In
a world in which all indicators of the health of the ecosystem
that makes our lives possible are in dramatic decline, can we
ignore the cry of the living world? Mass media have a moral responsibility
to produce journalism for justice and storytelling for sustainability.
As the journalism industry faces a broken
business model and struggles for solutions, there are great opportunities
to reshape journalism to serve people and the planet, following
the traditions of the spirited independent journalists of the
past and present. The curriculum for this should not only offer
training for a job but also inspire a collective search for the
values and ideas that can animate a just and sustainable society.
We invite you to join us in this exciting time for journalism.
By remembering the inspirational lessons of our past and facing
honestly the problems of the present, we help make possible a
new future in which justice and sustainability define not just
our dreams but our lives.
A note to critics: Some might argue that
this mission statement threatens to "politicize the classroom."
This kind of complaint is based on the naïve notion that
a curriculum in the humanities and social sciences can be magically
constructed outside of, and unaffected by, the distribution of
wealth and power in the larger society. The choices that go into
all teaching - from the identification of relevant problems, to
the selection of appropriate materials, to the analyses offered
in lectures - are based on claims about the nature of a good life
and a good society. The important questions are whether instructors
are open with students about how those choices are made and can
justify those choices on intellectual grounds. In other words,
there is a politics to all teaching, but good teaching is more
than the assertion of one's politics.
When a department constructs a curriculum
that supports the existing distribution of wealth and power, challenges
rarely arise. Perhaps the most politicized departments on any
college campus are in the business school, where the highly ideological
assertions of corporate capitalism are rarely challenged and the
curriculum is built on that ideology. In a healthy educational
institution with real academic freedom, we should encourage a
diversity of approaches to complex questions. This mission statement
identifies problems and suggests we consider the systemic and
structural roots of those problems without asserting simplistic
solutions. Such an approach honors the best traditions in journalism
and scholarship, offering a path for struggling with difficult
questions rather than dictating simplistic answers.
Robert Jensen is a professor of journalism
at the University of Texas at Austin and author of Citizens of
Empire: The Struggle to Claim Our Humanity and Getting Off: Pornography
and the End of Masculinity (South End Press, 2007). His latest
book is Robert Jensen's new book, All My Bones Shake: Seeking
a Progressive Path to the Prophetic Voice, published by Soft Skull
Press. He can be reached at: rjensen@uts.cc.utexas.edu. Read other
articles by Robert, or visit Robert's website.
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